- Posted 21 January 2025
- Salary 45000
- LocationLondon
- Job type Permanent
- DisciplineEvents and Business Intelligence
- Reference674458
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Central Marketing Manager
Job description
Role: Central Marketing Manager
Salary: £45,000
Location: London, Hybrid
Company
This global company is a leader in providing high-quality content, data, and events to professionals in private equity, venture capital, and real estate. Known for innovation, they offer valuable insights that help clients navigate complex markets and make informed decisions.
Role
The Central Marketing Manager will play a key role in driving growth, you will collaborate with marketing, data teams, and an external research agency, to help optimise ROI.
Additionally, you will lead growth initiatives for events, working closely with the Digital Marketing Manager and Events Marketing teams. Your responsibilities include creating and executing project plans while keeping all stakeholders informed.
Requirements
Salary: £45,000
Location: London, Hybrid
Company
This global company is a leader in providing high-quality content, data, and events to professionals in private equity, venture capital, and real estate. Known for innovation, they offer valuable insights that help clients navigate complex markets and make informed decisions.
Role
The Central Marketing Manager will play a key role in driving growth, you will collaborate with marketing, data teams, and an external research agency, to help optimise ROI.
Additionally, you will lead growth initiatives for events, working closely with the Digital Marketing Manager and Events Marketing teams. Your responsibilities include creating and executing project plans while keeping all stakeholders informed.
Requirements
- Manage the relationship with the data research agency
- Working closely with data, campaigns and marketing teams to track and report on data spend against budget and acquisition targets
- Project manage new initiatives to maximise marketing campaign effectiveness and ROI across the events portfolio.
- Work closely with the Digital Marketing Manager to identify new opportunities for marketers to use digital marketing tools
- Work with the Marketo agency to ensure Marketo initiatives are set up correctly and optimised.