Role: Chief Marketing Officer
Location: Madrid, office based
Salary: €100 - €125,000
Reporting to: CEO

Company

This Global company specialises in delivering global educational programs designed to empower students and professionals through innovative learning models. Their focus includes career development, sustainability, and community growth.

Role

The CMO will be responsible for developing and executing comprehensive marketing strategies that enhance brand awareness and strengthen the company’s market presence. The ideal candidate will have a proven track record in strategic marketing, brand management, and lead generation strategies, ideally within the education sector.

Responsibilities

• Develop and implement strategic marketing plans as well as conducting market research to identify new trends and opportunities.
• Collaborate with cross-functional teams to align marketing strategies
• Oversea the creation of marketing collateral, ensuring consistency and alignment with brand guidelines
• Lead digital marketing initiatives, including SEO, SEM, social media, and email campaigns.
• Utilise data-driven insights to optimise digital marketing efforts
• Develop and execute strategies to drive university enrolment
• Manage relationships with media, industry influencers, and key stakeholders.
• Build and lead a high-performing marketing team, providing guidance and support.

Requirements

• Proven experience in senior-level marketing roles within the education sector
• Strong understanding of digital marketing, analytics, and emerging marketing technologies 
• Excellent leadership and communication skills.

Please send your CV to jen@caseltonclark.co.uk to be considered for this position.
Caselton Clark are a specialist recruitment agency for media, events, exhibitions and conferences